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Multi-play networks enable service providers to offer
more added-value services to their customers, such as
the ability to use a unique device for all their calls,
or the opportunity to combine pre-paid and post-paid
services.
The emergence of Multi Play networks presents opportunities
for revenue generation via new service models, including
sponsorship agreements or cross funding.
These new revenue services will require additional
complexity in the charging and billing systems of the
service provider, as revenue will have to be accounted
for and allocated back to content providers, sponsors,
and distributors as appropriate. The ability to incorporate
data-sharing between different applications and perform
real-time billing will be crucial.
The eServGlobal ChargingMax Suite gives service
providers the comprehensive ability to control charging
and billing for all possible scenarios, including bundling,
subscription, pay for use, sponsorship and cross funding.
Achieving faster time to market for new services is
also made easier with marketing-centric tools including
the ability to manage subscriber profiles and define
new, innovative offers. Service providers can target
the "right" market segments, thanks to attractive
tariff plans, service packages, and advanced payment
methods.
ChargingMax will enable service providers to effectively
manage new services and sources of revenue.
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