Telco access channels

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For developing effective user experiences that drive service uptake

Offer a seamless user experience across any device or portal

A service can be offered on a range of access channels, with some more suited to certain end-users than others. PayMobile offers a unified end-user experience across all access channels including IVR, USSD, SMS, USSD menu browsing and smartphone apps.
 
Understanding which channel to offer a service is key to successful uptake. In some market feature phones dominate. As feature phones accommodate only basic features, service interfaces intended for this segment must be adapted to limited handset capabilities.
 
For those in markets where there is higher smartphone adoption,
providers can offer services with more complex capabilities, such as QR code and NFC. Providers can also benefit from the promotion of new services through integration with social network apps.

Smartphone app

Easy-to-use, adaptive, and convenient, smartphones are becoming one of the most important channels for users to interact with a mobile service. They provide both an opportunity to improve the user experience and promote new features. Smartphones can also overcome potential literacy or cultural problems by simplifying the app interface and promoting intuitive design

Globally, 758 million youths and adults cannot read or write (UNESCO). Access channels which offer graphical information displays such as smartphone apps, or channels which offer auditory instruction such as IVR, are more suited to these users, rather than text heavy communication such as SMS.

IVR Solutions 

eServGlobal’s IVR solution offers a large set of capabilities including voice announcements and collecting user information through touch tone. Each integration can easily support multiple languages, serving international markets abroad and multi-lingual customers at home. The IVR platform is easy to start and maintain and can operate services over various types of networks.

eServGlobal’s IVR solution offers a large set of capabilities including voice announcements and collecting user information through touch tone. Each integration can easily support multiple languages, serving international markets abroad and multi-lingual customers at home. The IVR platform is easy to start and maintain and can operate services over various types of networks.

Operators must be able to rely on essential network infrastructure to support their service. In highly competitive markets, interactive voice capabilities help to maintain user engagement by ensuring effective telephony services.

eServGlobal’s IVR solution allows network integration options such as Intelligent Peripheral, Service Node and Media Server from a single software suite.

 

IVR Use Case

Plug and play IVR across multiple services

ivr-diagram

Key features

  • Play back and record audio
  • DTMF user input detection
  • VXML 2.0
  • Service Creation and Execution Environment
  • VoIP network connection
  • KPI report
  • SNMP monitoring interface
  • Scalable and telco grade architecture

For developing effective user experiences that drive service uptake (download PDF)

Key benefits

  • Acquire a telco-grade, versatile and standardised IVR platform
  • Leverage voice capability within your VAS portfolio
  • A platform which is easy to start up, run and manage
  • Scalability

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